AI Sound-alikes, Voice Generation and Deepfakes: the ELVIS Act

In late March 2024, the State of Tennessee enacted the Ensuring Likeness, Voice, and Image Security Act of 2024 (the ELVIS Act) which is designed to protect performers from misuse of their voice and image, including preventing the creation of ‘soundalikes’ and ‘deepfakes’ using AI. It is the first of its kind in the USA, and there is no equivalent legislation in Australia.