QMS is a leading digital outdoor media platform operating across Australia and New Zealand. QMS’ portfolio comprises some of Australia’s and New Zealand’s most valuable outdoor advertising assets, including street furniture and digital billboard with the City of Sydney, Auckland Airport and the Gold Coast.
ASX-listed Nine (ASX: NEC) has today acquired 100% of the issued capital of QMS for $850 million.
G+T advised on all aspects of the transaction, including deal structuring, negotiation, due diligence and regulatory matters. The G+T Corporate Advisory team advising QMS was led by partners Rachael Bassil and Olivia Blakiston, with support from lawyers Rachel Barclay, Katerina Kovalenko and Tejas Chaudhry as well as from specialists throughout the firm.
QMS was advised on the New Zealand aspects of the transaction by MinterEllisonRuddWatts.
Olivia Blakiston commented:
We are pleased to have supported the shareholders of QMS on the sale of the business to Nine. It’s been a privilege to advise QMS, and to work with the management team since QMS was acquired in 2020, culminating in this significant transaction.